The other day I wrote an article about content SEO strategy: Content Recycling. In that article I explained how to re-format your article into different type of content like PDF ebooks, slideshow presentations, or even videos.
So, I already converted my article to a slideshow presentation and submitted it to slideshare: Using Pinterest As A Small Business. Now, here’s the same article in video format:
Pinterest: How To Video.
Why video is important? YouTube is the number 3 most popular website in the world behind Google and Facebook. So it is safe to say it’s probably the second or third largest search engine in the world. People are looking for everything on YouTube. So whatever you post on YouTube most likely it will get watched.
Even if it’s only get viewed once a day. That’s 30 views a month for one video. If you have 10 videos, that’s 300 views a month. 300 new people learning about your business. The good thing about this is it’s a set and forget system. You do the work once and the video will work for your forever. Obviously you want to regularly create new content — you see: it’s back to content again.
To be successful in online marketing you must:
1. Always think about creating high quality content
2. Always try to re-format your content into different types
3. Always look for opportunities to share those content
By always looking for opportunities, I don’t mean just regular submissions. I mean contact other bloggers and website owners and try to post your link on their sites. They’re not going to even bother if you don’t present the case in such a way where they see the benefits. It is up to you to show them how your content deserves to be on their site. Be creative.
Thanks for reading my blog.
SEO | Social Media Management 